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Telephone marketing


michael

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I guess when you only have a small network of contacts, and your main marketing strategy becomes 'telephone selling' (which is costly) it becomes a numbers game-the more calls you make-the better chances of success (and RT tells us he is making lots of call )combined with rapport and conversion skills.

 

Maybe RT needs some assistance in building rapport and the conversion/sales side of the call so he can get some loan players in;and be more productive from the calls that he is making.

No different, to commerce, where easiest excuse for failure is price(wages),but if your rapport and value propostion are strong enough, you close more deals.

I guess with loan deals, you also rarely get a demonstration of the player,and rely on third party information;which must increase the risk of getting it wrong.

 

I guess it comes down to the more informed a manager is, the more likely he will be successful

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